Resources

The 5-Step Guide for Creating City Pages on Your Appliance Repair Website
General

The 5-Step Guide for Creating City Pages on Your Appliance Repair Website

As a digital marketer who has worked with dozens of appliance repair businesses over the last 15 years, I’ve seen firsthand how well-optimized city pages can generate a steady stream of local leads. In this guide, I’ll walk you through five steps to help you create high-converting city pages for your appliance repair website. Let’s … Read more

8 Must-Have Pages to Include on your Appliance Repair Website
Web Design

8 Must-Have Pages to Include on your Appliance Repair Website

There are 8 types of web pages that you must have on your appliance repair website.  Some of these website pages will seem very obvious, yet many websites do it wrong. The general advice is to think like your customers. Ask yourself: “what is my customer looking for before contacting me?” So, follow the guide below to help … Read more

How much should I spend on Adwords and other online marketing?
Marketing

How much should I spend on Adwords and other online marketing?

I’m frequently asked by appliance repair business owners – “How much should I spend on my Google Adwords marketing?” The best way to find out is to look for your “Lifetime Value of Your Customer”. One of the most important exercises that you must do in your business is to calculate the “Lifetime Value of Your … Read more

Useful Links

Appliance Repair Training
  1. Master Samurai Tech – Training for appliance repair technicians.
  2. Appliantology – Appliance repair forum for asking questions.
  3. Appliance Repair Startup – information about starting up an appliance repair business
  4. Uncle Harry’s Appliance School – learn how to fix appliances and how to run an appliance repair business
  5. Penn Foster – online appliance repair diploma program
  6. United Servicers – association of service professionals. They hold yearly conferences for appliance repair pros.